Apple v. Samsung: “Look and feel” redux? Not quite.

Written by Brandon Baum , of baum legal and Practice Center Contributor.

It is part of the IP zeitgeist that Apple sued Microsoft for copying Apple’s “look and feel” in Windows 3.0 and lost. That is not really the case, as the issues were more complicated and nuanced than that. But that story is for another post.

Some have asked whether Apple is again asserting its failed “look and feel” argument against Samsung in its recently filed lawsuit. Let’s have a look.

Apple does claim that Samsung’s Galaxy S i9000 smartphone copies the “trade dress” of the iPhone 3G. (See excerpt of complaint below). (more…)